3/6/9/12 is not only a campaign for a reasoned use of screens, but also posters aimed at parents and educators.
But 3/6/9/12 had never undertaken to make posters specifically for children and teenagers. Yet children can be powerful levers for family change. Advertisers are well aware of this, since they include children even in adverts for products whose purchase decision should rest with the parents alone, such as cars. And in the fight against pollution and for the climate, many children remind their parents of the basic rules that the authorities struggle to get across to the public.
For several years we had wanted to make posters for children and teenagers, but we have neither a budget nor a graphic designer. Fortunately, we have more and more privileged contacts with organisations that recognise themselves in our recommendations and have expressed a wish to join our campaigns.
Our collaboration with the publisher Bayard has therefore produced two series of posters. At 3/6/9/12, we came up with them, and Bayard produced them: four for primary school children and four for teenagers. They can be used separately or in a version that groups them four by four. And as we have never stopped working with the publisher éres, these posters can be sent to anyone who asks for them, together with those on the 3/6/9/12 milestones, to be put up in schools, medical and paramedical practices, and used freely by all the associations campaigning for a more reasoned use of screens.
We are delighted to present them to you here.
Happy sharing, everyone!
S.T.
Serge Tisseron is a psychiatrist, doctor of psychology qualified to supervise research, member of the Academy of Technologies, and associate researcher at Paris VII Denis Diderot University (CRPMS).
